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The Field

The latest news & views from the Atlante UK team

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Vegan (2)

Clean Kitchen Club raises £2m-plus for expansion and retail push

Plant-based fast food chain Clean Kitchen Club has raised more than £2m in a joint seed and crowdfunding round to expand the roll-out of its estate outside of London and push the brand into..

England must reduce meat intake to avoid climate breakdown

Henry Dimbleby says move is politically toxic but only way to achieve sustainable land use and avoid ecological breakdown

Quorn launches new chilled deli meat alternative quartet

Quorn has expanded its chilled deli range with four new products in a bid to inspire more consumers to move away from meat.

Beyond Meat: Losses balloon and sales forecasts are cut back

Beyond Meat has lowered its sales expectations for the year, posted a wider than expected loss for the second quarter and revealed plans to cut 4% of its global workforce as the boss of the US..

Consumers favouring plant-based alternatives

From Kim Kardashian and Oprah Winfrey to Meghan, Duchess of Sussex, alternative milk start-ups have attracted a long line of celebrity ambassadors – and investors. Among the most recent is Canadian..

Tesco rapped by ad watchdog for plant-based products

According to the Advertising Standards Agency, the chain made misleading and unsubstantiated claims about their plant- based range being more environmentally friendly than their meat counterparts.

Mars vegan chocolate bars delisted by UK Supermarkets

It was revealed this week by the grocer that Mars’ entire range of vegan chocolate bars has been delisted from Tesco, Sainsbury’s and Morrisons.

THE TREND OF ALTERNATIVE PROTEINS

Soy plantations have developed a bad name as they are one of the main causes of deforestation, but 80% of soy is produced to feed farm animals. More recently an understanding of the connection..