We're so pleased to announce that we have extended our product range and we're now the exclusive distributor of the US cosmetic brand Faith in Nature. The Beauty & Personal Care market is growing rapidly, this is due to a high number of young consumers who are interested self-care and follow social media trends. In Europe, the Cosmetics & Personal Care market is valued at € 76.7 billion and this trend is expected to keep increasing in the coming years.
The Faith in Nature range puts the environment first: it includes a wide assortment of beauty products that combines ingredients which are 99% natural, excellent performance and high quality. The whole range is silicone-free, vegan and cruelty free. The packaging is made of 100% recyclable plastic and the line includes also soap and shampoo bars, with recycled cardboard packaging.
“Atlante has been on the American market for several years as Private Label partner of important retailers of the area.” – says Guido Lanzarini, Business Unit Manager in Atlante – “In 2022 a new adventure begins thanks to the chance we were given of presenting and representing the Faith In Nature brand with an exclusive distribution throughout the American soil. The first successes are around the corner: the line was listed in Walmart, Target and Bed, Bath & Beyond: in a few weeks the products will be on the shelves. Overall, Faith in Nature assortment will be distributed in over a thousand stores in America, and there is room for a great potential expansion“.
Faith In Nature brand is well-known and we share the same sustainability and market approach values. The products are 99% natural, vegan, cruelty free and Made in the UK. Consumers’ feedback is extremely positive and before long we hope to be able to share more news.
The range includes shampoo, conditioner, hair mask, hand soap, body wash, shampoo bars and hand soap bars. The next goal is to expand the collection by including Pet Care products. The US market is starting to grow and we are sure that we will be able to seize this opportunity as well.
This article first appeared on Atlante.it