The Field

Asda NAMED BEST Easter SUPERMARKET

Written by Atlante | Mar 28, 2023 10:34:02 AM

As we approach Easter time, Asda has been named the best Easter supermarket for consumers, according to the latest research from online supermarket Britsuperstore.

In the UK, Easter is a significant holiday and is celebrated by many with family gatherings, Easter egg hunts, and special meals. Supermarkets play a big role in Easter celebrations, as they offer a wide range of products and services to meet the demands of customers during this time.

During the Easter season, UK supermarkets stock a large variety of Easter-themed products, including Easter eggs, chocolate bunnies, and other chocolate treats. They also offer a range of traditional Easter foods such as hot cross buns, lamb, and vegetables.

Many supermarkets also offer special promotions and discounts on Easter-related products to attract customers. These promotions often include multi-buy deals, such as buy-one-get-one-free, or discounts on larger items such as Easter hampers.

For the research by Britsuperstore, different UK supermarkets were marked on a number of points, which encompassed categories including:

  • the most affordable eggs,
  • the variety of easter chocolates,
  • the number of free-from easter chocolates,
  • and finally the number of own-brand easter eggs.

According to the data, both Asda and Sainsbury’s are offering the most affordable price for a Kitkat Chunky easter egg, at £1.25.

Other retailers like Tesco and Aldi also have affordable Easter gifts up for grabs, as they are selling a 127g Maltesers easter egg for the same price (£1.25).

In addition to traditional Easter foods and treats, supermarkets also provide decorations such as Easter-themed tableware, napkins, and centerpieces. Many supermarkets also offer pre-made Easter baskets or hampers that can be purchased as gifts for friends and family.

Overall, UK supermarkets play an essential role in providing customers with a wide range of Easter-related products and services, making it easy for people to celebrate this holiday with their loved ones.

To learn more about how Atlante can help you source own-brand products for British Supermarkets, click here: